Every business owner must make an important decision when selecting a website template. There are numerous factors to consider, including the type of site you want to create, various features and customization possibilities, as well as your budget and level of template modification skills.
What to Look for in a Template
There are a few crucial aspects to consider before selecting a website template:
1. What kind of website would you like to create?
The website template determines the structure, functionalities, and appearance of your site. To choose the ideal site template, you need also consider your industry and niche. A template designed for photographers will not be appropriate for an accounting firm, and vice versa.
2. What Layout and Design Are Right for You?
When you construct a website, its layout and design decide how the material will be organised. When it comes to selecting the correct website template, there are five crucial design and usability factors to consider:
• Overall usability and customer experience
• Content width design
• Header layout
• Navigation design
• Logo positioning
Content Width Design
Today’s website designs provide two content width options: full-width and boxed size.
When the backdrop image spans the entire width of your computer screen, it is called a full-width design. Full-width layouts are popular and perform well enough for mobile responsive designs and graphic-intensive websites. They are generally thought to be more innovative and modern.
Header Layout
When someone visits your website, the header is frequently the first thing they see. Header design may range from a simple trademark image and primary navigation to headers with slideshows, movies, a picture with textual overlays, and so forth.
Navigation Bar Design
The navigation on your website is the major tool for guiding users around it. The navigation bar ought to be clean and straightforward, with an eye-pleasing background colour. Your pages should be organised in order of significance from left to right, with only the most important pages included. Rather than being included in the main menu, supporting pages must be included as dropdown list menu items.
Logo Placement
Your logo’s location tells a lot about your company’s objectives. For organisations which are more concentrated on their products and services than on branding, a logo positioned on the same line as your information which leads works effectively. It’s great for organisations that cater to the business-to-business (B2B) industry.
Overall User Experience and Usability
Last but not least, you should think about the website template’s general usability and user experience. Keeping the aforementioned considerations in mind, any selected web design should not only be visually appealing but also meet your needs. It should, above all, have a flexible and mobile-friendly layout, load quickly, and be SEO optimised.
3. Customization and Features
Most modern website themes allow for some personalization to match your existing brand. Colour and font selection, as well as incorporating your corporate logo and creating a bespoke layout, are all available customization possibilities.
4. Customer Support and Budget Considerations
Website templates must be backed by the template developer that provides help if you run into any problems, no matter how “easy to use” or “easy to update” they promise to be. Choose one template whose designer explicitly specifies that they provide customer service by telephone, mail, or online chat so you can get your site up and running as rapidly as feasible.
